HONG KONG, March 8, 2024 – Leading global lifestyle brand CASETiFY is thrilled to announce a new collaboration with beloved Sanrio character My Melody. This exciting partnership brings forth a delightful collection inspired by snacks from the convenience store, offering fans a nostalgic experience in bite-size form. The CASETiFY x My Melody Convenience Store collection combines the charm of My Melody with the fun and whimsy bits of nibbles, creating a one-of-a-kind accessory lineup that is sure to delight fans of all ages. Drawing inspiration from popular treats such as fruit sandwiches, milk beverages, cup noodles and chocolate-covered strawberries, the collection showcases an array of vibrant and eye-catching designs in shades of pink. The collection features a wide range of tech accessories designed to protect and personalize smartphones, tablets, laptops, and more. The lineup includes durable phone cases for iPhones, Samsung and Google Pixel users, and other practical tech accessories like Apple laptop and iPad cases, AirPods cases, Apple watch bands, MagSafe chargers, 2-in-1 Charging Stand, Snappy™ Ring Stand, and the Snappy™ Cardholder Stand. Products in the collection will retail from $38 USD and up. With an emphasis on quality craftsmanship, CASETiFY ensures that each item delivers both style and functionality. The CASETiFY x My Melody Convenience Store collection launches worldwide on casetify.com/co-lab on March 8. It will be available for purchase online, via the CASETiFY Co-Lab app (available now in the App Store), and at CASETiFY Studio locations. To learn more about the collaboration, visit CASETiFY.com and follow along on Instagram, Facebook, TikTok and Twitter. ### About CASETiFY CASETiFY is a global tech and lifestyle brand with double headquarters in LA and Hong Kong, known as the home to the first and largest platform for customized tech accessories. Created with the highest-quality materials and most cutting-edge designs, CASETiFY's products empower self-expression by turning your personal electronics into highly designed, stylishly slim, drop-proof accessories. Known for tapping top artists, big celebrities and creatives for its Co-Lab program, CASETiFY gives brands and individuals the opportunity to share their unique visions with the world. With 30+ retail shops, CASETiFY Studio provides a one-stop, visual retail experience where customers can customize their accessories on the spot. For more information on CASETiFY, its stores, partners and products, please visit www.CASETiFY.com.